The Longaberger Basket Company announced today that it is laying off 95 employee. Spokesman Tom Matthews says the first quarter of the year is always the slowest selling season for the company and the reduction of force is being based on the demand for product. Matthews says 83 basket makers and 12 corporate office employees is the breakdown of the layoff. Mathews says looking to 2011 the company is seeing an increase in on-line sales. He says in 2007 the company did one percent of its sales on-line and this past year it jumped to 27 percent of sales.