Russians Experience American Media

POSTED BY: News Department
Thursday, May 16, 2002 - 09:51 PM
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Numerous television programs, radio formats and newspapers - that's the way of american media, how is media in other countries such as Russia?
Russian visitors to southeastern Ohio shared the differences between the two cultures. Natalya Yuzhanina says the radio formats in Russia are very similar to the U.S. AM and FM formats. But television programming is mostly limited to movies and news....Yuzhanina also says media advertising is very different in Russia. While meeting with WHIZ sales reps on Thursday, she says she hopes to take some media advertising tips back to her advertising agency in Russia.

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